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BL’ONG is a creative area to share about fundraising : every day, ideas are being born throughout the world.
These ideas may come from many organisations, associations, agencies, businesses, or even states ... our goal is to collect and publish the most interesting of them in a place open to comments and conversation.
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Loading ...Cannes Lions 2008 - Humanitarian Lion
in Videos, Events, Cannes Lions 2008The new ultimate category of the Cannes Lions Festival 2008 has been recently introduced: the Humanitarian Lion. Every advertising agency taking part in the festival has to come up with an idea on how to solve a world-wide humanitarian problem. These ideas are voted by the festival jury. The winning idea will then be put into practice and completely fund by the festival’s associates.
You can take a look at last year’s festival humanitarian campaign sorted by winning prizes right here.
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